Operations platform for group tours

The digital companion for European coach tours.

One platform that connects the traveller, the assistant, the guide, the driver and the agency — live bus tracking, boarding times that adjust to traffic, GPS-triggered audio guiding, the daily programme and instant messaging. Every travel document in one place, plus a shared photo album. No app store, no password: guests join with a personal link or a QR code.

Connect. Guide. Travel.
50+Built for the 50+ traveller
0Installs — just a link
24EU languages planned
The problem

Coach tours are still run by phone, email and paper.

On a 40–50 person tour, the same questions come up all day — before the trip and during it — and every one lands on the agency and the assistant. CoolTour.Pro answers them before they are asked.

“When do we leave?”
Every departure time on the guest's phone, visible any time.
“Where's the meeting point?”
Live map with the bus position and the meeting pin, always current.
“I didn't hear the guide.”
GPS-triggered audio guiding plays automatically at each landmark.
“I lost the group.”
The guest sees the bus on the map, the assistant sees each guest — and they can message each other directly.
One system, four roles

Everyone on the tour, connected.

◎

Traveller

  • Simple entry, no install or password
  • Daily programme, documents, good-to-know info
  • Automatic audio guiding
  • Live guiding on the phone (Tour Guide)
  • Live bus tracking & shared photo album
  • All travel documents in one place
◈

Assistant & guide

  • Live passenger list with seat numbers & per-stop boarding check
  • Broadcast & private messaging
  • Content & programme management
  • Push notifications to the whole group
  • Live guiding through the phone
⌘

Operator

  • All tours & roles from one console
  • Own branding & subdomain
  • Usage statistics & reports
  • Driver navigation & bus sharing
◉

Driver

  • Only the info relevant to them
  • Parking options on the map
  • Daily programme
  • Contact with the assistant
  • Mark the bus's parking spot
How it works

From booking to farewell, in five steps.

1

Click and enter

Even at booking, each traveller gets a personal link. One click and they're in. No app store, no password — it opens in the browser.

2

Everything on the phone

Travel documents, the boarding time, contact with the assistant, the daily programme, good-to-know info, sights, weather, the shared photo album and the bus's live or parked position — all in one place. If something goes wrong in the app, AI helps the traveller find the answer.

3

The phone speaks for itself

As the traveller nears a landmark, GPS starts the audio automatically — in their language. And when a live guide leads the group, no separate device is needed: travellers hear the guide on their phone, and can even ask questions back by voice.

4

The assistant stays in control

Broadcast messages, a live passenger list — and the office sees every tour from one console.

5

The driver, guided too

The driver's map shows the passengers' boarding points and the parking spots, and the info section holds everything relevant to them.

What's inside

Everything a coach tour needs, in one place.

Automatic audio guiding

GPS geofences trigger the right commentary at each landmark — multilingual. Live guiding too, even as questions and answers.

Live bus tracking

Guests and guides see the bus and the group on a live map at all times — and the link can be shared with anyone.

Two-way messaging

Real-time chat between traveller, guide and driver, with push in the background.

Shared photo album

The whole group uploads and downloads trip photos in one place.

Weather along the route

Today and the forecast for each stop, right in the tour info.

Your own brand

White-label logo, colours and a subdomain of your own.

Proven on real tours

Not a promise — measured, tested usage.

Figures from our live tours so far: several 4–8 day European trips with 36–51 travellers, mostly aged 50+.

89%
joined by scanning their QR code
91%
came back on two or more days
198
screen opens per traveller, on average

Measured automatically from anonymous usage across our live tours — reported plainly, not inflated.

Pricing

Pay per trip — or licence by the year.

Pay only for the trips you run, or take an annual licence as a regular operator. Prices exclude VAT.

Under 30 travellers
€20 /traveller/trip
1–8 day trip
30–55 travellers
€10 /traveller/trip
1–8 day trip
Custom
On request
Longer trips or more travellers

For regular agencies — annual licence

Starter

Starter

€1,490 /year
Small agency, a few tours a year
Choose Starter
  • 5 tours a year, up to 55 travellers each
  • Traveller app & live map
  • Messaging & push
  • Audio guiding — 1 language
  • Live guiding (Tour Guide)
  • Photo album & weather
  • White-label branding
Most popular
Professional

Professional

€4,900 /year
Regular coach-tour operator
Choose Professional
  • 15 tours a year, up to 55 travellers each
  • Everything in Starter
  • Audio guiding — 3 languages
  • Live guiding (Tour Guide)
  • Photo album & weather
  • Branding (logo & colours)
  • Detailed stats & export
Enterprise

Enterprise

Custom
Large operator or fleet
Talk to us
  • Unlimited trips & travellers
  • Everything in Professional
  • Unlimited audio languages
  • Full white-label & own subdomain
  • Stats API & integrations
  • Dedicated contact & SLA

Optional add-ons

Add to any plan.

Extra audio language
One more language for the AI voice guide
€290/yr
AI audio generation
Professional TTS from your POI texts
€190/tour
Full white-label
Own subdomain & complete branding
€900/yr
Premium statistics
Per-tour PDF reports, activation & listen rates
€390/yr
Custom integration
Booking system / CRM data link
Custom
◍ Hardware rental

Tour Guide audio kits

Neck-worn transmitter and receivers with earphones — rent alongside the software, or on their own.

Small kit
1 transmitter + 20 receivers, charging case
€90/day
Large kit
2 transmitters + 40 receivers, charging case
€150/day
XL kit
3 transmitters + 60 receivers, charging case
€200/day
Software + kit
Any plan bundled with a kit rental
Bundle price
Good to know

Questions agencies ask.

Do travellers have to install an app?

No. They scan a QR code on boarding and enter their name — it opens straight in the phone's browser. No app store, no password, no account.

Isn't this hard for older travellers?

It's built for the 50+ traveller: large text, one scan to enter, simple screens. On our first live tour, 89% of guests used it and most opened it every day.

Which languages are supported?

The interface and the automatic audio guiding run in multiple languages — Hungarian, German and English to start, with more added on request.

Do we need special equipment?

Not for the app — it runs on the travellers' own phones. Neck-worn Tour Guide audio kits are available to rent alongside it, or on their own.

How long does setup take?

A branded environment with your logo and colours can be ready in under a day, and a tour can be copied from a template.

Is our travellers' data safe?

Data is stored on EU servers, guests join without accounts, and personal data is automatically deleted 30 days after each tour.

Get started

See CoolTour.Pro on a real tour.

Leave your details and we'll walk you through a live 3-day demo tour — QR entry, audio guiding and bus tracking — in about 10 minutes.

We'll reply within one working day.
Or reach us directly: info@cooltour.pro